According to The Wall Street Journal, Twitter is close to securing almost $100 million in funding. The deal values the company at about one billion dollars.
This scares me. Why? It feels a lot - A LOT! - like the turn of the century. Twitter is cool, but it has yet to generate any money or make known, in any concrete way, what its plan for revenue-generation is.
Am I the only one who feels this way?
Showing posts with label value. Show all posts
Showing posts with label value. Show all posts
Thursday, September 24, 2009
Thursday, March 19, 2009
NEWSFLASH - People are watching their money!
Old story - A number of years ago, I helped a furniture remanufacturer with key messaging. They thought they sold on value; turns out the "green" issue was their customers' hot button with value a close second.
They're in luck because, according to Mark Penn (about whom I've written before), "green" is no longer increasing heart rates; value is.
In an incredibly long-winded piece, Penn explains that consumers now are watching their pennies and, yeah, being green is still cool, but saving green is where it's at.
I guess that makes it official.
They're in luck because, according to Mark Penn (about whom I've written before), "green" is no longer increasing heart rates; value is.
In an incredibly long-winded piece, Penn explains that consumers now are watching their pennies and, yeah, being green is still cool, but saving green is where it's at.
I guess that makes it official.
Subscribe to:
Posts (Atom)
Posts
